Nyack’s Newest Boutique “Dying to Bloom”  (pets included) 

Celebrates the circle of life with Focus on Eco-friendly Burial

New Nyack shop wants you to think eco-friendly on your way out; pictured above is a wooden coffin with sleek natural design


Unique shop to feature hand-crafted biodegradable caskets, shrouds, urns and artistic memorial products for people and pets

Nyack, NY (February 21, 2017) – A new boutique coming to Nyack will celebrate life by focusing on the green, ecologically-friendly aspects of death to rebirth.

That’s right, death. It will happen to all of us. But that’s not news. Sometimes, the discussion of death, its circumstances and everything involved are difficult topics to address. However, there is a growing movement going back to the basics. Once upon a time, we also piled all our garbage in a heap and didn’t give the earth a second thought. That has since changed: we’ve learned to recycle paper, plastic and glass; we’ve developed hybrid cars and reduced our dependency on harmful products; we’ve even invented Earth-friendly light-bulbs. Responsible choices in life can continue in death.

Kerry Potter of Suffern has long been an advocate for a greener Earth. She is the founder the Rockland Community Foundation’s “Green Cemetery Fund” and is opening Dying to Bloom, her new, natural burial boutique, with a grand opening on February 25, 2017. The store is located at 48 Burd Street in Nyack, across the street from Squash Blossom.

“I lost both of my parents in my twenties. At that time, we didn’t think twice about having them embalmed and entombed in a cement vault. As I became educated about the industry, I realized green burials fall more in line with my appreciation for the environment and the planet we leave for future generations. For what seems like an eternity, I have been looking for a way to help advocate and support the trend back to nature and simplicity. We’ve learned to make recycling cans, bottles and newspapers part of our everyday life. We should strive to do the same in death,” said Kerry Potter, Founder, Dying to Bloom.

Dying to Bloom will feature a variety of products that Potter has carefully selected, including hand-crafted biodegradable caskets, shrouds, unique urns and artistic memorial products for people and pets. All products are earth-friendly and do not contain harmful chemicals that can affect the environment.

The Funeral Consumers Alliance states that embalming, for example, which contains a mixture of toxic chemicals, provides no public health benefit, according to the U.S. Centers for Disease Control. Embalming chemicals are so highly toxic, that embalmers are required by the Occupational Safety and Health Administration to wear a respirator and full-body covering while embalming. A natural return to greener funeral practices would result in a healthier environment for everyone. 

“Driving hybrid cars and carpooling are great ways to conserve and help the planet, but we also need to start thinking about some of the other eco-friendly ways we can care for our own backyards,” Potter said. “Natural burial products and green cemeteries, which can be enjoyed as natural preserves for walking and hiking, support restoration and preservation of pristine, undeveloped open space and offer ecologically-sound burial options and a natural return to the earth.”